In the current world where everything is shifting to the online platform, strategies such as monetizing of Facebook pages are rising. There is no doubt that a successful way to achieve that is through the use of quality content with focus on the target audience. Facebook provides different ways of monetization chances that will let you transform your hobby into a business.
Understand your audience and content niche
The first step in the process of monetization of a Facebook page is the definition of the overall picture of your page, which requires the collection of data on your followers, their gender, age, and location. This information helps you craft content that caters to their specific interests and preferences. Concentrate on a particular subject that will fit in the preferred sector or if there is any subject that you have an interest in, then you should be an expert in that area.
Leverage Facebook Ad Breaks for Video Content
The Facebook Ad Breaks are a simple means of monetizing the videos that you upload; here, ads are placed in between the videos and revenues are generated from the number of views the particular video gets. Ad Breaks are one of the parameters that require you to have at least 10,000 followers and your page must have at least 600,000 minutes viewed by your followers in the last 60 days.
Emphasize on the content that will draw viewer’s attention throughout the video, or in other words brilliant story telling, beautiful props, and good hooks to ensure that the audience stays glued to the video till the very end. In this way, viewers will be able to have their experience improved and you will be able to make more revenue as you integrate Facebook Ad Breaks.

Partner with Brands for Sponsored Posts
Promoting products and services on Facebook is one of the simplest methods of increasing your revenue through paid partnership. The important thing is to focus on getting a real audience, not bots, and delivery constantly great content that shows your own perspective, making the page one that people would like to work with. Rather proactively engage the brands that align with your niche and pitch ideas with them that are mutually beneficial as well as appealing to the target audience. Do not hide that the post is sponsored and try to convey that, I believe this is the key to a long-lasting cooperation with brands.
Utilize Facebook Fan Subscriptions
Facebook Fan Subscriptions is also an efficient way of monetization in the Facebook market. With this feature, you can offer paid subscriptions for your page where users pay a monthly fee to get some additional content and benefits. Post unique and exciting content, including behind-the-scenes, spectacular live stream or exclusive products and services. Market the benefits of subscribing through your regular posts and stories to enable more followers to join.
Sell Products or Services Directly through Facebook Shops
Selling products or services directly through Facebook shops is one of the best ways to make good money from a page. To get started, you can create your Facebook Shop by developing a catalogue of your products and make sure to include appropriate product images and informative descriptions to capture the shoppers’ attention. Organically post your items on your shop and your current Facebook page via the newsfeed post, story and ads.
Facebook marketing through the use of ads can do wonders for your shop, by utilizing the extensive reach of the site’s targeting tools to show your shop to people who are most likely to be interested in it. Use reviews as a way to add more credibility to your shop; those satisfied customers will share that they shopped with you and tag you in the process. Connect with your audience through your shop, replying to customers’ questions and comments quickly to allow them to trust and enjoy their shopping experiences.

Engage Your Audience with Facebook Live and Stars
Use Facebook Live and Stars, Stars can help you make money on Facebook, when you go live, your followers can send you Stars, which are virtual gifts that translate into real money. Make entertaining and informative content, answer questions, teach a skill or show your day or business behind the scenes, announce the upcoming live streams and be involved with the viewers during the stream.
Give rewards for people who send Stars, like mentioning them in videos, or early access to future videos. Thus, by performing high-quality and interesting live broadcasts, you will always have a supportive audience that actively participates in your monetizing activities within Facebook.